Due to nature’s elements, 24k gold plated and sterling silver jewelry can fade or tarnish over time. For gold plated jewelry, use a specialty gold polishing cloth and wipe lightly. For sterling silver jewelry, use a fine silver polish and gently wipe down with a soft microfiber cloth. Avoid contact with water, harsh chemicals, perfume & lotion. To ensure longevity, safely store your pieces in a our customized pouch.